Public relations is the management function which evaluates public attitudes, identifies the policies and procedures of an individual or an organization with the public interest, and plans and executes a program of action to earn public understanding and acceptance. American marketing strategists Al and Laura Ries argue that public relations has become the most effective way to build a brand. It builds trust, reduces reputational risk and inspires the communities that matter to your business.
PR is cost effective and can produce spectacular ROI.
GLOMACS has a proven reputation in PR teaching and consultancy spanning two decades of global activity and with thousands of delighted customers. We span subjects from organising social events to strategy and social media marketing communications. Let our multi-discipline team help with your PR career needs and take your development to a new level.